Site: http://www.asos.com/
Review:
Strength: this online shopping site provides a large selection of clothes that are nicely categorised into various categories. Apart from categorising by type and price ranges, it is also possible to filter based on pieces with suitable sizes available. There are at least 3 different views of the item taken from different angles and a catwalk video to advertise the selected piece, which provides a comprehensive view of the clothing. The categorising format of the website is also neat and it provides shopping opportunities for both genders. The shopping bag and wishlist function provided on the website makes it convenient to make price comparisons and selections. It provides free shipping which is a plus point for an overseas shop.
Limitations: this is an overseas based website and the sizes are not catered to Asian body sizes.
The cutting of the clothe purchased might not be suitable even though the size might be correct. Being an overseas based website, there is no avenue for an exchange even if there is any issue with the garment or sizing. the sheer amount of items available makes this website a little complicated to navigate at the start. Many items also go out of stock very rapidly and sometimes consumers make hasty decisions in order to procure the item. This may result in making uninformed decisions that the consumer may regret.
C&T lesson idea: this website would provide a good platform to allow students to experience consumerism and making informed decisions during purchase.
Lesson prerequisite: students to have been taught basis for consumerism and factors to consider in order to make informed choice.
Lesson idea: this activity can be planned to take place over 2 lessons. on the first lesson, students are to be brought to the computer lab and introduced to the website and the various functions that are relevant (shopping cart). Students are to be given specific character profiles and estimated budget to choose their items. After their preliminary selection, they are to take a screenshot of their shortlisted items and rationalise their decisions.
On the second lesson, they will be given an exact budget and taught to check for the availability of their choices. At the end of the session, they will again take a screenshot explaining their choices for selecting or changing their initial decision.
Deliverables: two sets of screenshots with choices of clothes/accessories as well as accompanying write up for each.
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